World Arts Film Festival
Lights! Camera! Re-Brand! When re-branding an industry the task is to design and appeal to the audience that the company is wishing to connect with. Keeping this in mind, we brought bright colors and energetic shapes to help appeal to the young creative audience.The main shape of the logo is a pentaprism.
A pentaprism is what is used in todays cameras to capture video and images opposed to film cameras. The main focus when re-designing the website was to allow the viewer to easily purchase a ticket, along with submitting entires into the film festival.
Collaboration with Katie Baxley